4 Internet Security Tips All REALTORS® Should Know
LOUISIANA REALTORS • February 22, 2017
It’s no mystery that there are countless ways for people to access information on the internet. There are entire companies built on monitoring and protecting against identity theft, aisles of software at Best Buy to keep your computer protected, and a variety of businesses making a fortune on restoring lost data. Unfortunately one of the most vulnerable populations for security breaches and data compromises is REALTORS®.
With so much sensitive information on hand, not only theirs, but their clients’ as well, the target on any REALTOR®’s network and devices is a big one. However, with these four best practices for internet and information security, that target can shrink dramatically.
Configure Your Mobile Devices for Security and Keep Them Updated
Mobile is becoming a bigger player in every facet of life, and real estate is no different. Access to information, answers to questions, and a more interactive experience make mobile devices like smartphones and tablets an ideal tool. Leverage these simple security measures on your mobile devices:
- Use all available encryption features.
- Set Bluetooth to “hidden” (or disable).
- Limit the use of third-party apps not developed by reputable companies.
- Look at tools for virus protection, firewall implementation, lost device safety (remote tracking, wiping, and relocation).
Create Strong Passwords and Use Encryption
Creating a password that features letters, numbers, and punctuation, and is at least eight characters long is the best strategy. You should also change your password every 120-180 days (if not more often). Using password management software or opting for a platform to “remember” your password is not ideal. Should a device be lost, stolen or accessed, your passwords can easily be compromised.
For the information stored on your hard drive and server, encryption is a necessity. Encryption transforms information that anyone can read to an unreadable code that can only be translated with the right access and key. So even if someone did compromise your files, the information would be useless to them.
Install and Maintain Anti-Virus Software
Whether you use a Mac or a PC, the latest version of anti-virus software is a must. Protecting your computer and other devices from malware, worms, viruses, and Trojan Horses will limit the amount of exposure you have to potentially harmful files and schemes.
Be Aware of Phishing Attempts
One of the most common internet scams is phishing. This can occur in a number of ways, and while the above mentioned tactics and tools can prevent some of the avenues for which phishing is executed, this can still be a dangerous threat for REALTORS®. “Ghost” accounts, doctored email addresses, and seemingly innocent referrals are all tactics that phishers use. The most effective attempts are disguised to appear legitimate.
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- Email addresses with a familiar name
- Email addresses that seem to be from a reputable company
- Messages disguised as authentic business transactions
It is important to be diligent when you receive any correspondence like the ones mentioned above. Anyone asking for personal information or money on behalf of a company should raise a red flag. Cross reference any communication or email address from someone by researching their contact information, or reach out to them directly. Here are some other measures to prevent phishing attempts in your inbox:
- Check and monitor your email settings. A compromised account will often have an altered “forwarding” setting.
- Maintain and delete any unneeded emails. A regular purge of your inbox lowers the chances of something going unseen or unnoticed until it’s too late. Securely save any important emails.
- Avoid using an unsecured Wi-Fi connection.
- Avoid emailing sensitive information. Use a secure file sharing platform instead.
While technology makes business easier and more efficient, it also presents new challenges and threats. However with some due-diligence, and the right tools and practices in place you can keep your and your clients’ information safe and secure.
Louisiana REALTORS® CEO Norman Morris issued the following statement after SpaceX announced plans to invest $100 billion in a new launch facility in Vermilion Parish. The project is expected to create 3,000 direct jobs and more than 8,100 indirect jobs across Acadiana. “SpaceX’s investment is an extraordinary economic win for Louisiana. We congratulate Governor Jeff Landry, Louisiana Economic Development Secretary Susan Bourgeois, Vermilion Parish leaders, and everyone who helped bring this historic project home. The housing and infrastructure improvements needed to support more than 11,000 new job opportunities should generate a huge economic boost to the Acadiana and Gulf Coast region. According to the National Association of REALTORS®, each typical Louisiana home sale generates approximately $88,600 in economic activity. Even if only half of the new SpaceX related jobs lead to a home purchase, the impact would generate nearly half a billion dollars across our state's economy. That improves our tax base and school systems, and ripples through our economy touching builders, bankers, hardware stores, appliance dealers, contractors and so many more. “Housing is not downstream of economic development; it is an essential infrastructure. Louisiana REALTORS® and our partners stand ready to help turn these new jobs into homes, stronger communities and lasting roots in Louisiana. Economic development creates jobs, but housing turns those jobs into homes. Let’s make Louisiana home again, together.” Economic-impact estimates are illustrative calculations by Louisiana REALTORS® using employment projections from Louisiana Economic Development and the National Association of REALTORS®’ estimated economic impact per typical Louisiana home sale. They are not forecasts or recurring annual-impact figures. Enjoy the video below from the Louisiana Department of Economic Development .
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