10 RPR Must-Knows for Louisiana REALTORS®

Louisiana REALTORS® • February 28, 2025

If you are a Louisiana REALTOR® who wants to wow clients and close more deals, then RPR® (Realtors Property Resource®) is the tool for you.  Included in your membership at no extra cost, RPR® provides property data, market trends, and customizable reports to help you impress clients and grow your business with confidence.


To help you hit the ground running, we’ve outlined 10 essential RPR Residential features every new user should know.


Just for You: The RPR New User Series

The RPR New User Series offers 10 fundamental “how-to” guides, covering everything from market trends and mapping to property details and reports. Here’s an overview:


1.  Homepage

The user-friendly RPR Homepage is designed for efficiency, with quick access to essential tools like Shortcuts and My Markets.


2.  Property Search

RPR offers powerful search capabilities. Whether by address, listing ID, ZIP, or neighborhood, you’ll find unmatched data, including side-by-side MLS vs. public record comparisons.


3.  Maps

RPR’s interactive mapping tools provide robust filtering options, including distance, travel time, and flood zones. Users can explore points of interest, conduct detailed property searches, and refine results with precision.


4.  Property Details

The Property Details page includes sales history, tax records, mortgage data, neighborhood insights, school ratings, and side-by-side MLS/public records comparisons.


5.  Property Pricing

Use RPR’s valuation tools to refine property values, conduct a comparative market analysis (CMA), and generate pricing reports tailored to clients’ needs.


6.  Neighborhoods

Help clients find the perfect location with in-depth Neighborhood Data—including demographics, economic factors, and market trends.


7.  Schools

Compare schools by test scores, parent reviews, and enrollment data. Search by city, district, or type of school to meet client preferences.


8.  Shareable Market Trends

Up-to-date, hyper-local housing market statistics, enabling agents to share insights across social media platforms and other marketing channels effortlessly.


9.  Reports

Generate professional, customizable reports in just a few clicks. Personalize them with your branding, contact info, and even custom pages like testimonials and marketing tools.


10.  RPR Mobile™

Download the RPR Mobile™ app to access property insights on the go, create reports, and stay connected with clients wherever you are.


Take Your RPR Knowledge Even Further with Our Upcoming Webinar

Join us for an exclusive learning opportunity to enhance your real estate business with RPR’s latest tools and insights, exclusively for Louisiana REALTORS®. We hope you will join us!


'Welcome to RPR! Tools, Tips & Skills Every Agent Needs' Webinar for LR members

  • Research properties and analyze market trends to stay ahead in a competitive market.
  • Create standout reports that impress clients and showcase your expertise.
  • Utilize new prospecting and marketing tools to build your business.



View the webinar recording

Consumer Guide Update: State and Local Tax (SALT) Deductions

By Louisiana REALTORS® • July 28, 2025
NAR is pleased to share the latest consumer guide focused on state and local tax (SALT) deductions . This guide explains federal tax law changes that temporarily quadruple the amount of state and local taxes (SALT) that taxpayers can deduct and will make homeownership more accessible and affordable, especially for people in higher-tax states. As a reminder, all guides in this series are available for download—in both English and Spanish—on facts.realtor . Please allow a few days for the Spanish version of the latest resource to be translated and uploaded. For ease of reference, below is a list of the most recent guides: Assistance Programs Real Estate Auctions Working with a Real Estate Attorney Making Your Home More Energy Efficient Buying a Historic Property Thank you for your continued engagement with the “Consumer Guide” series and for sharing the resources with prospective clients to ensure they have the information they need to find success in their homebuying or selling journey. Remember that these guides are for informational purposes only and are not meant to enact or change any existing NAR policy. Be on the lookout for next week’s guide on August 6, which will cover packing tips and tricks.

Now Accepting: 2026 At-Large Board of Directors Applications

By Louisiana REALTORS® • July 25, 2025
The Louisiana REALTORS® Board of Directors will elect six (6) LR At-Large Directors at its October 8th meeting. Qualifications and an application for the position can be found below.
Realtor helping home-buyers

A Breakdown of Top Client Questions REALTORS® Hear — And How to Respond

By Louisiana REALTORS® • July 16, 2025
From flood zones to hurricane season, Louisiana clients have big questions. Learn how REALTORS® can confidently respond with local insights that build trust and close deals.
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