10 RPR Must-Knows for Louisiana REALTORS®

Louisiana REALTORS® • February 28, 2025

If you are a Louisiana REALTOR® who wants to wow clients and close more deals, then RPR® (Realtors Property Resource®) is the tool for you.  Included in your membership at no extra cost, RPR® provides property data, market trends, and customizable reports to help you impress clients and grow your business with confidence.


To help you hit the ground running, we’ve outlined 10 essential RPR Residential features every new user should know.


Just for You: The RPR New User Series

The RPR New User Series offers 10 fundamental “how-to” guides, covering everything from market trends and mapping to property details and reports. Here’s an overview:


1.  Homepage

The user-friendly RPR Homepage is designed for efficiency, with quick access to essential tools like Shortcuts and My Markets.


2.  Property Search

RPR offers powerful search capabilities. Whether by address, listing ID, ZIP, or neighborhood, you’ll find unmatched data, including side-by-side MLS vs. public record comparisons.


3.  Maps

RPR’s interactive mapping tools provide robust filtering options, including distance, travel time, and flood zones. Users can explore points of interest, conduct detailed property searches, and refine results with precision.


4.  Property Details

The Property Details page includes sales history, tax records, mortgage data, neighborhood insights, school ratings, and side-by-side MLS/public records comparisons.


5.  Property Pricing

Use RPR’s valuation tools to refine property values, conduct a comparative market analysis (CMA), and generate pricing reports tailored to clients’ needs.


6.  Neighborhoods

Help clients find the perfect location with in-depth Neighborhood Data—including demographics, economic factors, and market trends.


7.  Schools

Compare schools by test scores, parent reviews, and enrollment data. Search by city, district, or type of school to meet client preferences.


8.  Shareable Market Trends

Up-to-date, hyper-local housing market statistics, enabling agents to share insights across social media platforms and other marketing channels effortlessly.


9.  Reports

Generate professional, customizable reports in just a few clicks. Personalize them with your branding, contact info, and even custom pages like testimonials and marketing tools.


10.  RPR Mobile™

Download the RPR Mobile™ app to access property insights on the go, create reports, and stay connected with clients wherever you are.


Take Your RPR Knowledge Even Further with Our Upcoming Webinar

Join us for an exclusive learning opportunity to enhance your real estate business with RPR’s latest tools and insights, exclusively for Louisiana REALTORS®. We hope you will join us!


'Welcome to RPR! Tools, Tips & Skills Every Agent Needs' Webinar for LR members

  • Research properties and analyze market trends to stay ahead in a competitive market.
  • Create standout reports that impress clients and showcase your expertise.
  • Utilize new prospecting and marketing tools to build your business.



View the webinar recording
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