• Northeast Louisiana Association of REALTORS (map)
  • 1010 Stubbs Avenue
  • Monroe, LA 71201
  • United States

Instructor:  Brent P. Lancaster

In the one-day course, "Pricing Strategies: Mastering the CMA," enhance your skills in pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions they often have about home values. This is the core course required to earn the new PSA (Pricing Strategy Advisor) certification. 

What You Gain


  • The purpose and benefits of CMAs, and how to guide clients through them
  • Terminology of pricing and valuation
  • The Code of Ethics as it relates to pricing
  • How to identify appropriate comparables, and where to find information about them
  • The role of supply and demand in pricing
  • How to adjust comparables
  • Specific challenges and special situations in making adjustments
  • How to work with appraisers
  • How to hone your pricing skills and practices


*Please feel free to contact Bob Brooks School with any questions at (225)292-7277*