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NAR Designations add prestige to your professional image. Learn the best practices, gain new skills, and acquire specialized knowledge while increasing your value, marketability, proficiency, and productivity. Develop your expertise and show prospects and clients that you have the ability to successfully navigate the current marketplace. Many designations and certifications are available in-class or online through REALTOR® University’s School of Professional Development and Continuing Education.
Add designations, increase your income. REALTORS® who earn professional designations have a distinct competitive edge as result of their increased expertise and marketability. Based on the 2012 NAR survey data, the median income of REALTORS® without a designation was $28,900, while REALTORS® with at least one designation made on average 73 percent more at $50,000: a difference of $21,100. For more information, contact Amy Fennell
at 1-800-266-8538.
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ABR
- Accredited Buyer Representative
Awarded by the Real Estate Buyer's Agent Council (REBAC), the
ABR focuses on
all aspects of buyer representation. The ABR designation signifies the premier mark of excellence in comprehensive buyer services and expertise. Learn more>> Or for more information click here. |
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ABRM
- Accredited Buyer Representative Manager
Also administered by REBAC, the ABRM designation is geared to
real estate firm brokers, owners and managers that have or wish
to incorporate buyer representation into their daily practice.
Designees have passed the ABR and ABRMSM courses and have documented
past management experience. Learn
more>> |
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AHWD
- At Home with Diversity
A ground-breaking professional educational initiative designed
to provide America's real estate professionals with training
and tools to expand their business as well as homeownership
opportunities for more Americans. AHWD certification relays
to the public that those certified have been professionally
trained in and are sensitive to a wide range of cultural issues.
Learn
more>> |
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BPOR
- Broker Price Opinion Resource
Whether you are experienced at preparing broker price opinions or are new to the business, this brand-new certification course from NAR will provide you with the knowledge and skills to reduce your risk and increase your opportunitities by creating professional and accurate BPOs. Learn
more>> |
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CCIM
- Certified Commercial Investment Member
CCIMs are recognized experts in commercial real estate brokerage,
leasing, asset management valuation and investment analysis.
The CCIM business network includes over 6,500 designees and
5,300 candidates principally in North America. Learn
more >> |
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CRB
- Certified Real Estate Brokerage Manager
The CRB designation is recognized industry-wide as the symbol
of excellence in brokerage management. The most successful brokerages
are owned or managed by professionals having the prestigious
CRB designation. The CRB designation signifies a leader in the
industry and the highest level of professional achievement and
recognition in the specialized field of brokerage management.
Learn more>> |
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CRS
- Certified Residential Specialist
Agents can maximize their potential by earning the CRS Designation
and joining the organization that has served the country's top-producing
agents since 1977. CRS Designees benefit from nationwide referral
opportunities, a professional image that attracts customers,
and sales and marketing support. The CRS Designation is awarded
to experienced REALTORS® who complete advanced training
in listing and selling. Learn
more>> Or click here for the Louisiana CRS chapter. |
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ePRO
- Certification for Internet Professionalism
e-PRO® is specifically designed to help real estate professionals thrive in the competitive world of online real estate. This recently updated course is designed to ensure continued success in your Internet marketing efforts well after you complete the course and earn your certification .Learn more>> |
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GRI
- Graduate, REALTOR Institute
This program is designed primarily for members whose main business
activity is residential real estate, and helps those members
increase their knowledge and skills in a wide range of technical
subjects and real estate fundamentals. The GRI designation is
the foundation coursework for other designations, licenses and
certifications. Candidates must complete twelve (12) GRI credits totaling 96 hours of instruction covering subjects in: Business Development; Sales & Marketing; Customer & Client Services; Cultural Diversity; Risk Management; Contract Law; Technology; and Professional Standards. Learn more>> |
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GREEN
- NAR's sustainable property designation
GREEN - is the designation conferred by the Green Resource Council. The NATIONAL ASSOCIATION OF REALTORS® (NAR's) Green Designation addresses the concerns of consumers that are seeking real green expertise, not just lip service. You can be the one they come to for answers. Learn
more>> Or for more information click here. |
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PMN, Performance Management Network
The Performance Management Network (PMN) is a new REALTOR® designation that’s built from the ground up to bring you the real-world skills, the know-how and the tools that will keep your business out front and on top of a lighting-fast market. This designation is unique to the REALTOR® family designations, focusing on the idea that in order to enhance your business, you must enhance yourself. The curriculum is driven by the following topics: negotiating strategies and tactics, networking and referrals, business planning & systems, personal performance management and cultural differences in buying and selling.
Learn more>> |
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Short Sales and Foreclosure Resource Certification
SFR - Short Sales and Foreclosure Resource Certification - For many real estate professionals, short sales and foreclosures are the new “traditional” real estate transaction. Knowing how to help sellers maneuver the complexities of short sales as well as help buyers pursue short sale and foreclosure opportunities are not merely good skills to have in today’s market—they are critical. REALTORS® with the SFR certification can be a trusted resource for short
sales and foreclosures. Your ability to close short sales and foreclosures depends in part on your confidence in seeing these transactions through. Learn More>> |
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SRS
- Seller Representative Specialist
SRS - Seller Representative Specialist - is the premiere
seller agency designation recognizing real estate professionals
who have completed special education in seller representation.
This new seller designation will take a new agent to an accomplished
level sooner and an already successful agent to an even higher
level of competency. Learn
more>> |
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SRES - Senior Real Estate Specialist
Seniors Real Estate Specialist (SRES) is a designation for REALTORS® to address the needs of home buyers age 55-plus. With so many options on the horizon, SRES® is where the future
takes shape.
The SRES® 12-hour designation program instructs REALTORS® to profitably and ethically serve the real estate needs of clients age 50+. Includes first year membership in SRES Council and its umbrella of services. Learn more>> |
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